SPARK Matrix™: Conversational Platform, 2022

A conversational platform helps organizations bridge the gap between human and machine communication by enabling voice and text recognition with the help of artificial intelligence and natural language processing. Organizations use conversational platforms to build conversational user interfaces, chatbots, and virtual assistants that are further integrated with various communication and media channels, including social media, websites, and messaging for enhanced human-computer interaction.

Quadrant Knowledge Solutions’ Conversational Platform market research includes a detailed analysis of the global market regarding short-term and long-term growth opportunities, emerging technology trends, market trends, and future market outlook. The study provides a comprehensive market forecast analysis of the global market and the overall market adoption rate as well. This research provides strategic information for technology vendors to better understand the existing market, support their growth strategies; and for users to evaluate different vendors’ capabilities, competitive differentiation, and market position.

The research includes detailed competition analysis and vendor evaluation with the proprietary SPARK Matrix analysis. SPARK Matrix includes ranking and positioning of leading Conversational Platform vendors, with a global impact. The SPARK Matrix includes an analysis of vendors, including [24]7.ai, Aisera, Aivo, Amazon Web Services, Amelia, Avaamo, Avaya, Boost.ai, Cognigy, Creative Virtual, Eudata, Google, IBM, Kore.ai, Microsoft, Nuance, Omilia, OneReach.ai, Openstream.ai, Oracle, Rasa, Senseforth.ai, Sinch, SmarTek21, Spitch, The Bot Platform, Verint, and Yellow.ai.

According to Pranjal Singh, Analyst at Quadrant Knowledge Solutions, “Conversational Platforms focuses on the needs of enterprises targeting multiple uses cases and modalities of conversation. The platform also includes chatbots, virtual assistants, and other forms of AI-powered communication that enable businesses to engage with customers in a more natural, conversational manner. Additionally, conversational AI provides the ability to improve the efficiency, effectiveness, and accessibility of interactions with users. As the technology continues to advance, vendors are working towards propelling innovative use cases for conversational AI in the future.”

2022 conversational platform SPARK Matrix

Source: Quadrant Knowledge Solutions

Table of Contents

Executive Overview

• Key Research Findings

Market Overview

Competitive Landscape and Analysis 

• Key Competitive Factors and Technology Differentiators

SPARK Matrix™: ConversationalPlatform, 2022

Vendor Profiles

Research Methodologies

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